MotiveLab is fortunate enough to have a world class-Brand Advisor in Russ Baker. But I’ve been playing around behind his back with AI as creative director for blog images, and the results have ranged from solid to amusing.
I simply feed my posts into Dall-E, and ask it to create an image.
While I like the concept and consistency of Dall-E’s style, you can see how quickly it will fall into a rut just by looking at our last two blog posts. It’s going to take some work putting together a prompt strategy to create some spark.
I tried to break AI out of its box by asking it to read my post and take an absurdist approach to the topic of AI-ification. It came up with a boardroom of animals getting an AI presentation from a robot and a cat. One of the cats has eyes on the back of its head and is breaking the fourth wall by staring at you.
It is… different.
It’s a good illustration of the challenges with generative AI. Anyone can create polished images with AI, which will empower a lot more people to create more content. Much of that new content, however, will be a vast ocean of AI-generated mediocrity.
On the other hand, it won’t be long before we start seeing good designers skilled with AI tools creating magic.
No pressure, Russ. 😊
